Disagree & Commit to the Dark Side

Three ways a good idea goes wrong.

It never fails. As soon as someone has success, people copy them. You see it in sports, where one team’s plays are quickly copied by other teams. You see it in art, as trendsetters are mimicked by wannabes high and low. And you certainly see it in business as companies scramble to be competitive in a changing marketplace.

Most are not successful.

Some challengers fail because they simply lack the talent needed to reproduce the results. You can copy them all you…